When I linked to the RNC’s first parody ad attacking Barack Obama’s speech in Berlin, I wasn’t sure how much buzz it was going to generate. Now with the second ad, which makes the far more outlandish analogy between Obama and Britney Spears, the Republicans are defining the dialogue.
The GOP ought to be particularly careful with Spears. In one of her last state’s of quasi-coherence, Spears espoused political rhetoric as simple-minded as George W. Bush. Remember this famous interview. (“Honestly, I think we should just trust our president in every decision that he makes and we should just support that, you know, and be faithful in what happens. “)
With that said, the recent ads demonstrate three things. First, it’s possible that even financially-strapped Republicans can use web tools, such as Youtube, to get a message out. It’s odd seeing the Republicans take momentum online heretofore the home to the powerful liberal NetRoots. Second, for all the talk of John McCain not knowing anything about the web, the people around him are struggling mightily to catch up. In the vacuum left by mainstream comedians who have been reluctant to poke fun at Obama, the RNC attempt at humor has a more open playing field.